Paloma Gimeno steps into the role of Chief Operating Officer (COO) at Mobusi, where she will help establish and implement the company’s global strategy, and coordinate operations between different branches of the company (Spain, Mexico, USA, Singapore, and India). She will report directly to Mobusi CEO Alberto Cenalmor. Following the recent acquisition of Sun Media, Mobusi (which will continue to operate in the Spanish market with both company names) has become the Spanish industry leader in mobile and video advertising dedicated to business in mobile traffic.

Paloma Gimeno holds a degree in Business Administration and has a great deal of experience in the performance marketing world. She has worked for multiple international companies such as Zanox, where she helped launch the company in Spain and acted as Director of Operations. She held the same position in the Spanish branch of the Israeli company Matomy, one of the leading international performance companies. Later, at JOT Intenet Media (part of the Cube Ventures group dedicated to search marketing) Gimeno worked as the Director of Business Development.

Mobusi’s new COO has also collaborated with ESIC coordinating and teaching classes on a wide range of subjects relating to the digital world.

We are ecstatic to have Paloma on our team and excited about what the future holds for us together.